Sadiq is the founder of Lysto, a gaming platform enabling "Growth for Games and Rewards for Gamers" and funded by leading VC firms like Square Peg, Beenext, Hashed, Tiger Global and leading angels from the industry. As a founding team member at Qwikcilver—the largest gift card and prepaid SaaS platform in Asia—he played key roles in launching and expanding the online gift card and prepaid business in India & SE Asia, guiding multiple investment rounds with top VC firms like Accel, Helion, Amazon, and Sistema. Qwikcilver was acquired by Pine Labs (backed by Sequoia, Temasek, PayPal, and Actis), in one of the largest B2B exits for an Indian startup. Previously Sadiq was the founder of Crewhunt & Shunya.